Privacy Policy

1. Introduction

Welcome to DelivUp. DelivUp is a service operated by RARITY AGENCY CONSULTING - FZCO ("we", "us" or "our"), a company registered under the Dubai Integrated Economic Zones Implementing Regulations 2023 with the Dubai Integrated Economic Zones Authority (DIEZA) in Dubai, United Arab Emirates.

We respect your privacy and are committed to protecting the personal data you share with us. This Privacy Policy describes how we collect, use, store and share your information when you visit our website (delivup.io), request a storefront audit or use the storefront check.

2. Information we collect

We collect information that you voluntarily provide to us when using our services. This includes:

• Restaurant details: restaurant name, city or area, the delivery platforms you sell on (for example Talabat, Deliveroo, Keeta, Noon Food, Careem) and the link to your listing.
• Contact information: full name or owner name, corporate email address and phone number.
• Communications data: information shared with us when contacting us via WhatsApp, email or our forms.

We also automatically collect certain technical data when you browse our website to keep it fast and secure, including device type, operating system and IP address.

3. Third-party services

To deliver our website and services, we work with selected third-party providers:

• Google Analytics: we use Google Analytics to measure site traffic, page views and which buttons and forms are used. It uses cookies to compile statistics about site interactions; visitors in the European Economic Area, the United Kingdom and Switzerland are measured without cookies.
• Vercel: our website is hosted on Vercel, which collects connection logs to maintain hosting stability and security.
• WhatsApp: when you click our chat button, you interact with WhatsApp to send us a direct message.
• Stripe: while not integrated directly on this website, we use Stripe to process B2B payments off-site for our services.

We publish content on DelivUp's own accounts (Instagram, Facebook, LinkedIn, TikTok) through the official APIs of these platforms. Every post is reviewed and approved by a member of our team before it is published. Posts may feature dish photos, banners and work we produced for our restaurant clients, as permitted by our service agreement; a client may ask at any time not to be featured, and we then stop featuring them.

Social media platforms (Meta, LinkedIn, TikTok)

If a restaurant client chooses to connect its own account to our service, we receive from the platform only what the client authorises on the platform's consent screen: basic page or profile information (name, identifier), the permission to publish the content the client approves, and post statistics (reach, interactions). We never read private messages, never collect data about the client's followers, and never sell or share this data. Access tokens are stored on our servers and are never exposed in a browser.

Revoking access and deleting your data: you can remove DelivUp's access at any time from your platform settings (for Meta: Settings & privacy, Business integrations; for LinkedIn and TikTok: the connected apps settings). To have the data we received from these platforms deleted, email contact@delivup.io from the address linked to your account: we delete it within 30 days and confirm by email.

4. How we use your information

We process your personal data on the lawful basis of contract performance and legitimate interests, for the following purposes:

• To review your delivery storefront and prepare your audit report.
• To deliver the report to your email address or on WhatsApp.
• To contact you by phone or WhatsApp to schedule a storefront review call.
• To monitor, analyse and improve the user experience and functionality of our website.
• To publish content approved by our team on DelivUp's social media accounts and, when a client asks us to, on the client's own accounts, and to measure how that content performs.

5. Data sharing and retention

We do not sell, rent or trade your personal data to third parties. We retain your contact and restaurant details only for as long as necessary to fulfil the audit and consulting objectives described in this policy, or to comply with applicable laws in the United Arab Emirates.

6. Security of your data

We implement industry-standard administrative, physical and technical security measures (including SSL/TLS encryption for data transmission) to safeguard your information from unauthorised access, loss or disclosure. Please note that no method of transmission over the Internet is fully secure.

7. Your legal rights

Depending on your location, you may have rights under applicable privacy laws (such as the UAE Federal Decree-Law No. 45 of 2021 on Personal Data Protection or the GDPR). These rights may include:

• The right to request access to and receive copies of the personal data we hold about you.
• The right to request the rectification or deletion of your personal data.
• The right to object to or restrict the processing of your data.

To exercise any of these rights, please contact us at the email address below.

8. Contact us

If you have any questions or concerns regarding this Privacy Policy, please contact us at: